Evan Dechtman

Evan Dechtman founded HEARD specifically to help business professionals land local clients without feeling like they’re gambling their money with garden-variety web agencies.

He has spent over 10 years refining our proprietary three-step system that meets the unique needs of local business owners. If you want to increase your visibility, build trust, and differentiate your business from the competition, even if they’ve been around longer than you have, schedule a call with Evan.

My Backstory

In 1998 I launched my web design agency, ibu web services, where we provided website development, eCommerce, and online marketing services. I also founded BlueTreeApps in 2012, where I helped non-profit organizations and educational institutions develop seamlessly-integrated apps and websites. But it wasn’t enough. I wanted to do more and help more people so I created HEARD.

Business Owners Are Suffering

Small businesses have gotten into an odd problem because it seems like we’ve made such great progress over the last few years in terms of how easy it is to get a website but we’ve sacrificed results in the process.

I can remember a time when a business would pay over $20,000 for a static website. It wasn’t a bad deal either. It took a lot of work to build and it was a new frontier for businesses. Simply having a website gave you an advantage over competitors who weren’t online yet. So, yes, it was expensive, but it was also a worthwhile investment for those who could afford it.

Business Owners Aren’t Seeing Results

Over time it has gotten easier and easier to get a website but it’s been at the expense of results. With WordPress and all the page builders available, all the low-budget developers on Upwork and Fiverr, platforms like Wix and Squarespace… anybody with a budget of a few hundred dollars can get a pretty decent-looking website. The problem is, those websites aren’t helping business owners reach their customers and grow their businesses. It’s a sunk cost. Their sites are just sitting there with little to no traffic… making little to no impact.

Sometimes these low-budget websites can even have a negative impact. Most business owners don’t have the ability to update their own websites. So office hours, contact information, and other business details get outdated. This means that they are broadcasting inaccurate information about their business, when they are open and how to reach them… and they don’t even know it.

We are changing the process so that business owners can start to grow their business in a meaningful way.  

We don’t just build you a website, we use the internet and all the tools available to grow your business. 

Is This What You’re Looking For?

If this sounds interesting to you, let’s talk about it before you jump in. Spaces are limited and there are a few prerequisites to get in.

Grab a 30-minute spot on my calendar and let’s find out what the nexts steps look like for you. It will be a fun and open conversation where you can bring up any questions you have. We’ll normally cover these four topics.

  • What types of clients you want to work with
  • What prices you want to be charging
  • How your finding clients (and how to get more leads)
  • How to hit your income goals as fast as possible

I can’t guarantee that you’ll be accepted into the program, but I promise it will be one of the most eye-opening conversations you’ve ever had about your business.